Setting Up an Organization Campaign

Pulsar works for any group doing grassroots fundraising, outreach, and organizing, not only candidates. Organizations start from the Organization side of the Campaign Wizard.

Pick your program

In step 1 of the Campaign Wizard, choose Organization. Then pick the program closest to what you're running:

• Union - organizing drive, member political program, contract campaign, or public-sector local

• Nonprofit 501(c)(3) - nonpartisan civic work, or issue education and lobbying

• Voter registration program

• Advocacy organization 501(c)(4) and trade or business association 501(c)(6)

• PAC, super PAC, or party committee

• Grassroots, tenant, or community group, or a coalition campaign

• Other organization if nothing else fits

The program sets the legal entity Pulsar uses for your campaign, the roles offered in step 2, how the AI frames your plan, and which identifier you verify with.

What's different for organizations

• Basics ask for the organization's name instead of a candidate's. Unions can add the employer, bargaining unit, and unit size.

• AI research looks up your organization and your issue, not a race. It does not estimate a union's unit size: it stays blank unless you enter it.

• Goals use your program's measure, such as cards signed, members contacted, or registrations, instead of votes to win. PACs, super PACs, union member political programs, and nonpartisan get-out-the-vote work keep election dates and turnout goals.

• Step 5 verifies your organization's legal identity. See Verifying Your Organization's Identity.

One organization, several entities

A union and its PAC, or a 501(c)(3) and a 501(c)(4), are separate legal entities. Pulsar only reuses an organization's verification for a campaign of the same kind, and asks you to verify the other entity on its own.

Next steps

• Running a Union Campaign

• 501(c)(3) Nonprofits in Pulsar

• PACs, Super PACs, and 501(c)(4)s